National Museum of Cinema

36 Torino Film Festival

 

The visual communication of the thirty-sixth edition of the TFF designed by BRH+ celebrates the centenary of birth of Rita Hayworth. The reworked version of a movie set picture taken from You Were Never Lovelier (1942) and the strong typographic treatment, give a contemporary look to the portrait and the myth of the great diva. This image has been applied on several graphic materials – from posters to event signposting – following the new visual system of the composite logo for the National Museum of Cinema, also designed by BRH+.

36 Torino Film Festival

 

The visual communication of the thirty-sixth edition of the TFF designed by BRH+ celebrates the centenary of birth of Rita Hayworth. The reworked version of a movie set picture taken from You Were Never Lovelier (1942) and the strong typographic treatment, give a contemporary look to the portrait and the myth of the great diva. This image has been applied on several graphic materials – from posters to event signposting – following the new visual system of the composite logo for the National Museum of Cinema, also designed by BRH+.

TypologyVisual Identity
ClientNational Museum of Cinema
Year2018