Florim – CEDIT
Milano Design Week 2024
BRH+ designs the stand of CEDIT – Ceramiche d’Italia (Florim brand) at the Salone del Mobile 2024. On this occasion, the studio also presents a selection and reinterpretation of CEDIT’s iconic collections.
With “The Art of Creative Encounters” BRH+ creates unexpected ceramic combinations. In this series of “composition duets“, the large porcelain slabs of the iconic CEDIT collections become material for new creative combinations. The peculiar elements of the original products are thus combined to create an extraordinary mosaic of possibilities. The juxtaposition of two distinct creative intuitions, and the dialogue between two different narratives, complement and enhance each other, generating blends of great visual impact.
“The Art of Creative Encounters” offers a reflection on the art of dialogue, exchange, interaction. It invites visitors to immerse themselves in an evocative world, where every detail of each surface is a fragment of a larger story.
BRH+ designs the stand of CEDIT – Ceramiche d’Italia (Florim brand) at the Salone del Mobile 2024. On this occasion, the studio also presents a selection and reinterpretation of CEDIT’s iconic collections.
With “The Art of Creative Encounters” BRH+ creates unexpected ceramic combinations. In this series of “composition duets“, the large porcelain slabs of the iconic CEDIT collections become material for new creative combinations. The peculiar elements of the original products are thus combined to create an extraordinary mosaic of possibilities. The juxtaposition of two distinct creative intuitions, and the dialogue between two different narratives, complement and enhance each other, generating blends of great visual impact.
“The Art of Creative Encounters” offers a reflection on the art of dialogue, exchange, interaction. It invites visitors to immerse themselves in an evocative world, where every detail of each surface is a fragment of a larger story.
